Recent Client Publishing Successes

April 29th 2014

A Refreshing Approach to Fighting Obesity

Use the beverage industry's marketing clout to get more people to drink water.

April 25th 2014

How Operational Meltdowns Can Melt Down Midsized Companies

Operational, technology and other glitches can bring these firms' business to a halt.

April 22nd 2014

How M&A Can Kill the Midsized Firm

Why "strategic" deals can be these firms' undoing.

April 18th 2014

Why Midsized Firms Must Cautiously Roll the Dice

How way-too-ambitious investments can sink these firms.

April 7th 2014

Hard and Necessary: End-of-Life Discussions

Studies have shown that people who have advance end-of-life planning discussions with their physicians spend less time receiving painful, unwanted, expensive, and ultimately futile treatments under the cold, blinking lights of Intensive Care Units. Instead, they get to spend that time with their loved ones. Unfortunately, these discussions happen all too infrequently as physicians are not trained to conduct them and families are often unfamiliar with the process. In this article that the Bloom Group helped FTI Consulting Senior Managing Director/Health Solutions Kerry Shannon place in McKnight's Long Term Care News, Shannon argues that long-term care facilities need to make sure these conversations take place, and she explains how. You can read the article here.

April 4th 2014

Stop Tinkering with the Strategy

Why midsize firms must resist such tweaks.

March 27th 2014

Midsize Company Advice: Prioritize Ruthlessly

Midsize business in the spotlight at HBR.

March 13th 2014

Banks Vs. the Bad Guys:

How banks can comply with international anti-money laundering laws.

February 27th 2014

CVS's Moment of Profitable Morality

In February 2014, CVS Caremark Corp., a $126 billion pharmacy and health care company, stunned U.S. consumers and businesses by announcing it would give up $2 billion in revenue this fall by no longer selling cigarettes at its 7,660 drugstores (most of which are in the U.S.). Our client Hank Cardello, a senior fellow at the Hudson Institute and the leader of its Obesity Solutions Initiative, seized on the historic announcement, which he calls a “moment of profitable morality. 

His article, “CVS and the Rise of Corporate Profitable Morality,” which we helped him publish on, can be found here

February 26th 2014

Making Long-Term Care Smarter

How analytics will help nursing homes reduce costs and improve quality.

January 28th 2014

Food Activists Go Nuts:

A point comes when activism stops being constructive. That point has been reached.

December 18th 2013

Banks Vs. the Bad Guys:

Governments increasingly are casting banks in the role of the global economy's first line of defense against money laundering and other financial activities that support criminals, terorrists and rogue nations. And regulators are enforcing that view by levying increasingly high fines against banks that have been used by criminals and terrorists (or the nations that support them). Financial institutions have no choice but to comply, and so they need to build functions and risk-based processes that will reduce their risk of being used by the bad guys.

Peter Brooke and Christine Moran, managing directors  in the governance, risk and regulation team at FTI Consulting, have proposed several ways that financial institutions can do well by doing good: implementing policies that will reduce their risk of running afoul of the regulators and help de-fund criminals and terrorists. We worked with them to help publish this article on

November 14th 2013

Data Visualization:

It always sounds good, but does your company really need it?

November 12th 2013

Rx for Transformation: Becker's Hospital Review

How payers and providers can reduce healthcare costs while improving care.

November 4th 2013

Investment Relations Officers:

IROs can do a lot more for your business if you let them.

August 5th 2013

Regulatory Hurdles:

How strategic communications can help you keep DC's watch dogs from barking.

July 23rd 2013

Against Obesity:

Why calling obesity a disease hurts more than it helps.  

July 14th 2013

Academic Tenure: FT

The tenure system at our universities has long been a hot topic for debate, but we helped Texas Tech business professor Jim Wetherbe publish a new slant  – that tenure layers in restrictive costs – and offer prescriptions (including multiyear rolling contracts) for fixing the system and freeing our schools to become more competitive. Jim’s article attracted wide attention in July 2013, and we helped him place it broadly. You can read the story in the Financial Times here.

July 9th 2013

Big Data: InfoWeek

CapTech consultants Todd Homa and Harlan Bennett help clients design and implement Big Data solutions. From their client work they have developed approaches and a point of view about how clients can quickly and effectively get value from Big Data, without necessarily spending huge amounts on technology -- often, in fact, using largely the technology they already have. We helped them capture that expertise in a whitepaper, and then derived an article for InformationWeek, which you can read here.

June 25th 2013

Big Data: HBR

What Amazon and Netflix can do that you can't, and why.

May 28th 2013

Counterfeit Goods: WSJ Blog

The sale of counterfeit goods is not a big business; it is an enormous, global business, projected to reach $1.7 trillion by 2015. In May 2013, we helped FTI Consulting write the story (here) of how it helped a global manufacturer of personal health care products, and a Japanese auto parts manufacturer, fight back. Instead of making hit-and-run busts of street-level dealers, FTI used forensic analysis of the counterfeiters’ packaging to disrupt their supply chain and shut them down. The story was featured in the Wall Street Journal Risk and Compliance Blog a week or so later, here.

March 13th 2013

Down With Tenure: HBR blog

The data behind the argument that tenure's time has passed.

February 8th 2013

Rob Sher: Columnist at and

We helped Robert Sher, a consultant to CEOs and their executive teams at midsized companies, become a columnist for two prestigious publications: and

January 10th 2013

The Digital Mobile Consumer

In September 2012, Tata Consultancy Services published the results of a major study into how companies are accommodating consumers who use mobile devices to do business with them (the so-called "Digital Mobile Consumer"). The report and its key findings were quickly picked up by the press across the globe. 

Average firm to spend $13-22 million on mobile marketing this year, The Financial Express Asia-Pacific increases spend on digital mobile consumers, MIS Asia Consumer sales transactions on mobile devices to grow 20% by 2015, TelecomTiger Asia-Pacific leads race to engage digital mobile consumers in 2012, InformationWeek Proportion of Sales Transactions Completed on Mobile Devices to grow 58%, Morningstar Strategy, not Spending, Key to Mobile App Success, Global Delivery Report
January 4th 2013

Got Milk?

How the U.S. milk industry went sour. Don't let it happen to you.